Facebook steps up video ambitions with Watch

FILE - In this May 16, 2012 file photo, the Facebook logo is displayed on an iPad in Philadelphia. Facebook is adding more Snapchat-like features to its app. The company says it wants to let people's cameras "do the talking" as more people are posting photos and videos instead of blocks of text. With the update coming to users starting Tuesday, March 28, 2017, Facebook is adding a camera icon to the top left corner of its mobile app. (AP Photo/Matt Rourke, File)

NEW YORK (AP) — Facebook is launching a new section dedicated to live and recorded video.

It’s a potential threat to Twitter, YouTube, Netflix and other services for watching video.

People already watch a lot of videos on Facebook, but mostly when they scroll down their main news feed. Although there has already been a special video section, it mainly showed a random concoction of “suggested” videos.

Facebook’s new Watch section builds on this. The idea is to let people find videos and series they like, keep up with them as new episodes air, and interact with other fans in the process.

It is available to some U.S. users Thursday, and more people will get it over time.