Billboards, website launch to tackle drug abuse

New billboard brings drug abuse awareness

ALBUQUERQUE (KRQE) – There is a new way of tackling heroin and opioid abuse in New Mexico.

New billboards and a website are launching this month.

UNM Health Sciences Center and the US Attorney’s Office have partnered up for the “Hope Initiative.”

They are trying to educate communities about the dangers of illegal and prescription drugs. It’s focused on helping people find resources to prevent abuse. provides commenting to allow for constructive discussion on the stories we cover. In order to comment here, you acknowledge you have read and agreed to our Terms of Service. Users who violate these terms, including use of vulgar language or racial slurs, will be banned. Please be respectful of the opinions of others. If you see an inappropriate comment, please flag it for our moderators to review.

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