Pharrell and book publisher donating books to children in need

FILE - In this Aug. 30, 2015 file photo, Pharrell Williams arrives at the MTV Video Music Awards at the Microsoft Theater in Los Angeles. Pharrell has partnered with FirstBook, a nonprofit literacy organization, to donate up to 50,000 books to children in low-income families. Pharrell’s publisher, Penguin Young Readers, announced Tuesday, Sept. 29, that the Twitter hashtag #readHappy had been established for fans to post thoughts or images on why reading makes them “Happy.” Every post shared elsewhere on social media will lead to a donation. Pharrell’s picture book “Happy,” based on his hit song, comes out next week.(Photo by Jordan Strauss/Invision/AP, File)

NEW YORK (AP) — Pharrell Williams and his book publisher have launched a “Happy” campaign for young readers.

Along with Penguin Young Readers, the singer has partnered with FirstBook, a nonprofit literacy organization, to donate up to 50,000 books to children in low-income families. Penguin announced that the Twitter hashtag #readHappy had been established for fans to post thoughts or images on why reading makes them “Happy.” Every post shared elsewhere on social media will lead to a donation.

“Every child on this planet deserves to experience the joy of reading,” Pharrell said in a statement issued through Penguin.

Pharrell’s picture book, “Happy,” based on his hit song, comes out next week.

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