ALBUQUERQUE (KRQE) – It just takes one swipe to use Lobo Cash at any of the 14 designated businesses that participate in the University of New Mexico program, and all those businesses are off campus.
The university has 13 food venues and one is a non-food venue.
“It runs through its own machine,” Owner of Rude Boy Cookies, Kristin Dowling, said. “They use it just like a debit card.”
Lobo Cash has been around for years, but the fact that students can use it off campus is fairly new. Frontier was the pilot restaurant that first took Lobo Cash off campus.
“I think some of the students think we’re a part of the university,” Dorothy Rainosek said. “Just to let students know there were other places they can go have food that’s not on campus.”
Businesses in play include Saggios, Keva Juice and even Rude Boy Cookies.
One business, Which Wich, began the program and then opted out last minute.
“When I started researching it and talking with some of the merchants in the area, I just found out that it wasn’t as merchant friendly as I anticipated,” Matt Kurchar said.
The university said businesses have to pay a startup fee, as well as a small transaction fee, every time students makes a purchase.
Carolyn Hartley, ID manager, said more student-based businesses have showed interest in joining the program.